Why loudness targets don't equal perceived loudness
Hitting -14 LUFS is a mathematical target, not a musical one. Here is why the meter often lies about how "big" your track feels.
Technical Answer
Integrated Loudness (LUFS) measures average energy over time. However, human ears are more sensitive to mid-range frequencies and transient peaks. A track can be mathematically "loud" but feel "small" if its crest factor is low and its transient information is smeared by over-limiting.
We prioritise the "Snap." Vanta looks at the Peak-to-RMS ratio (Crest Factor) before it looks at the LUFS target. If reaching your requested loudness requires destroying the rhythmic energy of the mix, our engine will automatically stop short. We believe a dynamic track turned up by the DJ always sounds better than a crushed track fighting the limiter.